This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for an All-in-One Marketing Manager (IT Business Enablement / Adoption) based in India.
This role sits at the intersection of internal marketing, product storytelling, and IT transformation within a modern enterprise environment. You will be responsible for shaping how internal users understand, engage with, and adopt digital platforms, tools, and AI-enabled products. The role goes beyond traditional communication, focusing on driving real behavioral change and measurable product usage. You will independently own end-to-end campaigns across multiple internal channels. It is a highly hands-on position requiring both strategic thinking and strong execution capability. You will operate as a full-stack marketer, producing content, messaging, and creative assets without reliance on large support teams. The environment is fast-paced, innovation-driven, and deeply focused on AI-enabled transformation and continuous improvement.
Accountabilities:
- Own and execute internal marketing and adoption campaigns end-to-end, from planning and briefing to delivery and performance tracking
- Create engaging multi-format content including copy, visuals, and short-form video independently without dedicated creative support
- Design and implement adoption-focused messaging strategies that move users from awareness to active product usage and behavior change
- Leverage AI tools to enhance productivity, scale content production, and improve creative output quality
- Monitor campaign performance, analyze engagement data, and continuously optimize strategies for higher impact
- Collaborate with IT and product teams to translate technical capabilities into clear, compelling internal narratives
Requirements:
- 8+ years of experience in marketing, internal communications, product marketing, or closely related fields
- Strong ability to operate as a generalist capable of ideation, writing, design execution, and content production independently
- Proven experience in internal campaigns, change management, or product adoption initiatives
- Strong storytelling, copywriting, and visual communication skills across multiple formats
- Adoption-first mindset with a focus on driving usage and engagement rather than just awareness
- Comfort working in fast-changing environments with shifting priorities and deadlines
- Hands-on experience with AI-powered content tools (e.g., ChatGPT, Midjourney, Adobe Firefly, Runway) is a strong advantage
- Experience in enterprise IT, digital transformation, or internal platform rollouts preferred
- Strong portfolio demonstrating versatility across campaign work, content, and creative execution
Benefits:
- Opportunity to work in a high-impact, innovation-driven AI and enterprise technology environment
- Exposure to cutting-edge AI tools and modern digital transformation initiatives
- High ownership role with end-to-end responsibility across campaigns and strategy
- Fast-paced startup-style culture with strong learning and growth potential
- Opportunity to shape internal product adoption at scale across enterprise users
- Collaborative and experimentation-driven work environment.
How Jobgether works:
We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team.
We appreciate your interest and wish you the best!
Data Privacy Notice: By submitting your application, you acknowledge that Jobgether will process your personal data to evaluate your candidacy and share relevant information with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws (including GDPR). You may exercise your rights (access, rectification, erasure, objection) at any time.
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