This position is posted by Jobgether on behalf of a partner company. We are currently looking for a Analista de Gestão de Tráfego in Brazil.
This role is focused on driving digital performance through the planning, execution, and continuous optimization of paid media campaigns across major advertising platforms. You will work with Google Ads, Meta Ads, and LinkedIn Ads to generate qualified leads and improve conversion performance across the funnel. The position operates in a data-driven and collaborative environment, where campaign insights directly influence marketing and sales outcomes. You will be responsible for managing budgets, analyzing performance metrics, and identifying opportunities for optimization. Working closely with internal teams, including commercial stakeholders, you will help ensure lead quality and campaign alignment with business goals. This is a hands-on performance marketing role with strong exposure to analytics, testing, and growth strategy.
Accountabilities
In this role, you will be responsible for managing end-to-end paid media operations, ensuring campaign performance, efficiency, and continuous optimization across multiple channels.
- Plan, execute, and optimize paid media campaigns across Google Ads, Meta Ads, and LinkedIn Ads focused on lead generation and performance.
- Manage campaign budgets, adjusting bids, targeting, and creatives to improve results and ROI.
- Monitor key performance indicators such as CPC, CPL, CPA, and ROAS to evaluate campaign effectiveness.
- Support the creation and execution of A/B tests for ads, audiences, and campaign variations.
- Contribute to improvements in landing pages and creative assets to increase conversion rates.
- Collaborate with internal stakeholders, including sales teams, to align lead quality and marketing strategy.
- Support reporting and analysis of campaign performance using structured data and marketing tools.
Requirements
This position requires a strong foundation in performance marketing, analytical thinking, and familiarity with digital advertising platforms and conversion optimization practices.
- Experience or strong knowledge of paid media platforms such as Google Ads and Meta Ads.
- Understanding of performance metrics (CPC, CPL, CPA, ROAS) and campaign analysis.
- Basic knowledge of conversion funnels and lead generation strategies.
- Familiarity with Google Analytics and/or Google Tag Manager.
- Experience working with data analysis and reporting tools such as Excel or similar platforms.
- Availability to work during business hours in a structured operational environment.
- Strong analytical mindset with attention to detail and optimization opportunities.
- Knowledge of A/B testing and CRO principles is a plus.
- Experience in B2B campaigns or SaaS lead generation is considered an advantage.
Benefits
- Medical assistance coverage.
- Dental care plan.
- Childcare and nanny support assistance.
- Home-office support allowance.
- Life insurance coverage.
- Wellness benefits such as Wellhub or Totalpass.
- Extended parental leave policies.
- Flexible meal voucher (VR Flex).
How Jobgether works:
We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team.
We appreciate your interest and wish you the best!
Data Privacy Notice: By submitting your application, you acknowledge that Jobgether will process your personal data to evaluate your candidacy and share relevant information with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws (including GDPR). You may exercise your rights (access, rectification, erasure, objection) at any time.
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