Senior Marketing Manager
•TeamSnap· 18h
📣 Marketing⏰ Full-time⭐ Senior💰 $104k-115k🇺🇸 USA
18h ago
Later·11 days ago
Later is the world’s most intelligent influencer marketing company, built to give brands the confidence to create unforgettable campaigns. By combining real creator relationships, trusted intelligence, and expert guidance, Later removes fear and guesswork from one of marketing’s most visible investments.
Built on a native, AI-powered platform and more than a decade of proprietary data—including billions of social interactions, impressions, and $2.4B+ in verified influencer-driven purchases—Later helps teams understand what will work before they launch.
By combining trusted insight with expert guidance, Later removes guesswork from influencer marketing, enabling brands to choose the right creators, execute fully managed campaigns, and drive meaningful growth across awareness, engagement, and revenue. Trusted by leading enterprise brands including Nike, Wayfair, Unilever, and Southwest Airlines, Later bridges creativity and performance so campaigns don’t just look good—they deliver results. Learn more at later.com.
As an Account Director at Later, you’ll play a crucial role in supporting and nurturing our top-tier enterprise clients, ensuring their growth and success. You’ll work closely with the sales team, leveraging your industry expertise and strategic insights to build strong, long-term relationships with brands and agencies. Your primary focus will be to help clients achieve their business goals, drive revenue growth, and ensure seamless execution of client initiatives. This role is ideal for a strategic, trusted advisor skilled in executive relationship management, especially within regulated or restricted environments, where risk management, discretion, and operational rigor are essential. We are looking for someone bilingual in English and Spanish.
Own the long-term success and commercial growth of a portfolio of enterprise clients, with accountability for retention, expansion, and multi-year value creation.
Develop and execute tailored account success plans that align Later’s capabilities to each client’s strategic business objectives.
Proactively identify expansion opportunities by deeply understanding client priorities, organizational changes, and market dynamics.
Partner closely with Sales to support enterprise growth strategies, including renewals, upsells, and strategic expansions.
Lead high-impact client engagements including executive business reviews, strategic planning sessions, and educational workshops (e.g., lunch-and-learns).
Serve as the primary point of contact across the full client lifecycle—onboarding, execution, expansion, and renewal—ensuring clarity, momentum, and accountability at every stage.
Navigate complex, regulated environments with confidence, ensuring solutions meet client requirements while maximizing business value.
Ensure seamless execution by partnering closely with delivery and execution teams to translate strategy into results.
Collaborate cross-functionally with Sales, Product, Marketing, Data, and Delivery teams to design solutions that solve real client problems.
Act as an internal advocate for enterprise clients, ensuring priorities, risks, and opportunities are clearly communicated and addressed.
Share insights and learnings across teams to elevate how Later serves enterprise customers.
Be a visible, credible presence with senior client stakeholders, including VPs, C-suite leaders, and department heads.
Lead complex client conversations with clarity, confidence, and sound judgment—even in high-pressure or ambiguous situations.
Model accountability, preparation, and follow-through, setting a high standard for enterprise account ownership across the organization.
Stay deeply informed on trends in social, influencer marketing, and regulated industries to proactively advise clients.
Gather and synthesize client feedback and market insights to inform product evolution and go-to-market strategy.
Represent Later externally at industry events, webinars, panels, and executive networking forums.
Enterprise clients consistently renew, expand, and deepen their partnership with Later.
Clients view you as a trusted advisor who proactively brings insights—not just solutions.
Executive stakeholders engage you early in strategic planning and decision-making.
Internal teams see you as a clear, prepared, and reliable partner who elevates execution.
Client feedback and insights directly influence product improvements and innovation.
6+ years of experience in strategic account management, customer success, or enterprise sales, with direct ownership of revenue retention and growth.
Proven experience working with enterprise brands in influencer or social marketing, ideally within regulated or highly restricted industries.
Demonstrated success navigating complex enterprise buying cycles and multi-stakeholder decision-making environments.
Track record of building trusted relationships with senior decision-makers and anticipating organizational changes.
Exceptional communication, presentation, and negotiation skills, with the ability to command executive-level conversations.
Strong operational discipline and time management skills to deliver against KPIs and defined business outcomes.
Experience working cross-functionally with Sales, Product, Marketing, Data, and Delivery teams.
Willingness to travel as needed to support key client relationships.
We take a market-based & data-driven approach to compensation. We leverage data from trusted third-party compensation sources to help us understand the market value of a role based on function, level, geographic location, and scope. We evaluate compensation bi-annually, including performance and market-related factors.
Our salaries are benchmarked against market Total Cash Compensation for the geographic location of our job posting. Compensation for some roles is structured as On Target Earnings (OTE = base + commission/variable) while for others it is structured as Salary only.
To comply with local legislation and ensure transparency, we share salary ranges on all job postings. Skills, experience and other factors help determine the final salary we offer which may vary from the original range posted.
Additionally, all permanent team members are eligible to participate in various benefits plans as part of their overall compensation package.
Salary Range:
$175,000- $225,000 OTE
*Co-op team members, independent contractors, and freelancers are not eligible for company benefits.
#LI-Hybrid #LI-Remote
We have offices in Boston, MA; Vancouver, BC; and Vancouver, WA. For select positions, we are open to hiring fully remote candidates. We post our positions in the location(s) where we are open to having the successful candidate be located.
At Later, we are committed to fostering a culture rooted in an inclusion-first mindset at every level of the company, embracing the importance of hiring and building teams for culture add rather than culture fit. We openly build and maintain unbiased hiring, pay, and promotion practices to create a foundation for an equitable workplace, paving the way for systemic change.
We are committed to creating a diverse environment and are proud to be an equal opportunity employer. All applications will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, national origin, disability, or age. Please let us know if you require any accommodations or support during the recruitment process.