SOCIAL MEDIA MANAGER
Location: Remote
Team: Marketing
Reports To: CMO
We’re looking for a Social Media Manager who knows culture, breathes social, and can keep Lucky loud, clever, and relentlessly consistent across every platform. This is part strategist, part creator, part community-builder — someone who can turn ideas into content and content into conversation.
What You’ll Do
- Run Lucky Energy’s day-to-day social presence across Instagram, TikTok, YouTube, Facebook, and emerging platforms.
- Concept daily/weekly content that’s on-brand, high-energy, and culturally aware.
- Manage community engagement: comments, DMs, replies, surprise-and-delight moments.
- Partner with creative on asset development and rapid-fire content production.
- Collaborate with partnerships to source creators, coordinate posts, track deliverables, and ensure brand consistency.
- Stay ahead of trends, memes, and formats — and know which ones we should actually jump on.
- Build simple, clean reporting dashboards to track growth, engagement, and content performance.
- Maintain a content calendar and keep cross-functional teams aligned.
- Ensure our voice stays sharp, witty, and unmistakably Lucky.
Who You Are
- 3–6+ years running social media for a consumer brand, agency, or creator.
- A mix of creative brain + operational backbone- you can think it and ship it.
- Strong copywriter with instincts for what plays in the feed.
- Knows how to analyze social data without drowning in it.
- Comfortable in a fast-moving, “ideas today, posts tomorrow” environment.
- Understands influencer ecosystems and how to manage them.
- Lives on social in an actually healthy way (if that’s still possible).
