Performance Marketing Manager
•KOHO· 8h
📣 Marketing⏰ Full-time🎯 Lead / Principal💰 $115k-130k🇨🇦 Canada
8h ago
Luxurypresence·about 11 hours ago
We are building product marketing at Luxury Presence from the ground up, and we’re hiring a Staff Product Marketing Manager to own the craft and the system. This is a hands-on senior IC seat, not a director seat. There is no team to manage and no playbook to inherit. You will be the function.
You will partner closely with our SVP of Brand, our CPO and PM team, and our Sales Enablement lead. You’ll spend your first 90 days going deep on the work that moves revenue — positioning, the sales pitch, case studies, demo assets, and objection handling. You will resist the pull to do everything product marketing could do and instead build the few things that matter most, exceptionally well.
If you love the craft, want to set the bar for it inside a fast-moving AI company, and get energy from building the operating system rather than waiting for one, this is the seat.
Own the positioning and core messaging for our AI platform and the products inside it.
Build the master sales pitch and partner with Sales Enablement to land it across the team.
Review customer interactions and get close to the customer. Build positioning that resonates.
Build the assets sellers actually use — case studies, demo scripts, objection handlers, battlecards, one-pagers.
Make the assets so good that reps reach for them. Measure usage.
Run launches end to end for the products that matter most. Define the audience, the narrative, the channels, and the success metrics.
Write the announcement emails, the in-product copy, the launch pages — and ship them at a level that doesn’t need to be rewritten.
Establish the PMM operating system at LP: launch templates, naming, intake from Product, calibration rhythm with Sales and Marketing, what gets prioritized and what does not.
Make the function legible to the rest of the company so it scales past you.
Stand up a lightweight competitive intelligence loop. Keep it current. Make it useful to sellers and PMs.
Translate customer insight into messaging, roadmap input, and campaign concepts.
7+ years of product marketing experience at high-growth SaaS, with at least 2 years operating as the only or most senior PMM at your company.
Track record of shipping launches end to end as an individual contributor — positioning, copy, sales assets, the whole thing.
Experience partnering closely with PMs and Sales Enablement to land messaging on the floor, not just in the deck.
Bonus: vertical or SMB SaaS, AI-native product surfaces, proptech/martech.
Systems-builder. You leave behind process, not chaos. You make the function legible.
Hands-on craft. You write the email yourself, and your V1 is close. Drafts don’t come back unrecognizable.
AI-native. You use AI tools to get to a higher-quality finished product faster, and you bring a strong point of view on what good looks like.
Disciplined focus. You can resist doing all of product marketing and instead go deep on the few things that move revenue.
Self-starter. You don’t wait for a brief. You don’t wait for a team. You ship.
Sales-floor curiosity. You want to be on the calls, not just in the doc.