China Asset Strategy Lead
•Abbvie· 1h
📣 Marketing⏰ Full-time🎯 Lead / Principal📍 Shanghai, China
1h ago
Pipe17·24 days ago
Our Commitment to Our Team
At Pipe17, our values aren’t just words on a wall. They’re how we operate every day.
We are a high-performance team built around ownership, urgency, curiosity, and a strong bias for action.
We set bold goals, hold ourselves accountable, and move fast to solve customer problems. Every team member owns their decisions and drives outcomes. No one waits for permission.
We operate with urgency, but not recklessly. We focus on what matters most, take initiative, and course-correct quickly when needed. We value people who speak up, follow through, and take pride in their work.
Curiosity is how we get better. We ask questions, challenge assumptions, and stay open to new ideas. We don’t default to “how it’s always been done.” We explore, test, and learn. That mindset helps us adapt quickly, solve harder problems, and continuously raise the bar.
We also embrace AI as a force multiplier. We believe great operators don’t compete with AI - they partner with it. We use AI to move faster, think deeper, and remove friction from our work, while still applying human juådgåment, creativity, and context where it matters most. Thoughtful use of AI is part of how we scale ourselves and our impact.
Finally, teamwork is at our core. We win together, support each other, and celebrate our shared victories. Collaboration across functions is a daily practice, not just something we talk about. We learn from each other, improve constantly, and rally around our mission: unify commerce after the buy button.
If these values resonate with how you like to work, you’ll fit right in.
Marketing Manager
REMOTE
About Pipe17
Pipe17 is the AI-native order operations platform that orchestrates everything after the buy button: orders, inventory, products, and fulfillment, across every channel and partner. Brands go live in 2-4 weeks at a fraction of the cost of a legacy OMS, and our marketing team is small, fast, and hands-on.
The Role
We're hiring a Marketing Manager whose foundation is product marketing but whose job is range. This person brings a product-marketing mindset, not necessarily a pure PMM: they understand product, audience, messaging, and channels, and are excited to execute broadly across everything the team ships: demand generation, partner co-marketing, campaigns, content, field and events, and product/solution messaging.
This is a hands-on, individual-contributor role for someone early in their career who wants to do a bit of everything and grow fast. You'll be the flexible engine that helps the team ship more without dropping quality, and the connective tissue between functions that keeps work moving.
We hire for the things that can't be taught: a genuine product marketing mindset, sharp writing, and an instinct for what a great campaign or event looks like. The mechanics (HubSpot, campaign instrumentation, event logistics) we will teach you
This role is not the sole owner of product marketing (it partners closely with Product Marketing), but a strong instinct for sharp messaging and customer insight should show up in every campaign, asset, and program it touches.
How Your Time Will Break Down
Campaigns and field (~50%). Support demand gen campaigns (email, nurture, webinars, lifecycle) and own logistics and execution for field events, from pre-event promotion through follow-up. You'll start with support and coaching here and grow into ownership.Partner marketing (~25%). Our partner program is growing fast and this role is its marketing engine. Turn co-marketing opportunities into live programs: joint value props, joint webinars, co-branded content, integration launches, and partner enablement kits.Product marketing support (~25%). Partner with our product marketing lead on launches, sales enablement collateral, competitive one-pagers, and customer stories. Keep messaging, positioning, and persona relevance sharp and consistent across everything the team ships.
What You'll Do
What You'll Bring
Nice to Have
Compensation (US FTE)
About Us
Pipe17 is the AI-native Enterprise Order Operations Platform for brands and 3PLs. We replace the fragmented stack of iPaaS, middleware, and legacy OMS with one unified operational layer that manages orders, inventory, products, fulfillment, and exceptions across every channel and partner.
With 300+ managed connectors, AI-powered workflows, and an industry-first MCP Server for agentic commerce, Pipe17 lets brands go live in weeks, scale into new channels in days, and run post-checkout operations without developer dependency or systems integrators.
Our customers reduce operational costs by up to 85%, cut fulfillment errors by 99%, and launch new channels in days instead of months. Pipe17 is trusted by enterprise brands including Estée Lauder, Allbirds, e.l.f. Beauty, Made In Cookware, Wyze, Olly, Black Rifle Coffee Company, and Dude Wipes, as well as leading 3PLs including Ryder, FedEx, and Barrett Distribution.
Pipe17 is a venture-funded software company headquartered in Seattle, WA with a significant presence in the San Francisco Bay Area. The company is backed by GLP Capital Partners, a leading investor in ecommerce logistics, and recently announced its Series A funding to accelerate growth and category leadership.