Real Chemistry is looking for an Associate Director, Media Activation join our growing team!

The Associate Director, Media Activation is responsible for campaign strategy, planning, execution and management while also overseeing and coaching Managers and Associates on the same accounts. The AD must be wholly comfortable being independent and capable of managing their own workload, projects & day-to-day tasks as well as delegating and managing the team below them. The AD serves as the primary point of contact for internal teams he/she supports for all items regarding campaign activation. While providing thought leadership, the AD builds strong relationships and establishes clear lines of communication with internal teams and external partners. ADs will have a direct line of communication to senior members of the team which is designed to facilitate knowledge sharing in both directions. The AD is responsible for overseeing onboarding and training of junior team members on account specifics, media buying platforms/tools and campaign management best practices. 

The ideal candidate will have prior digital media and campaign management experience (in DSPs, Search Engines and/or Paid Social ad managers), strong analytical and communication skills, and hands-on experience with various media buying platforms. Collaboration across all agency teams (Integrated Media, Analytics, Strategy, Ad Operations, Creative, etc.) is required. A premium will be put on individuals who have experience managing campaigns across multiple buying channels/disciplines (i.e. Programmatic, Paid Search, Paid Social). 

What you’ll do:

• Lead tactical strategy and planning for campaigns from a brief 

• Manage a team of Managers/Associates who work on the same accounts 

• Experienced campaign manager who can train the team to build campaigns in buying platforms, perform QAs and activate according to best practices 

• Attend meetings/statuses/calls on behalf of account’s team members to ensure proper communication and connection between capability and client/brand needs 

• Ability to pull platform reporting and generates insights for Analytics readouts and client deliverables 

• Oversees monthly billing and actualization between vendor and internal teams to ensure timely delivery and processing 

• Lead planning process alongside senior team members and Integrated Media team 

• Vet vendor offerings and capabilities on a frequent basis to ensure the team is using best-in-class tech and most advanced tools for respective accounts 

• Maintain communication with vendor partners 

• Provide timely updates to all campaign stakeholders, both internal and external 

• Participates in client meetings & conversations when applicable, with support from senior team members 

• Supports internal and external communications with team members and partners across several accounts – from responding to a brief, strategic recommendations, to developing a multi-channel plan, recommending measurement, campaign launch and optimization, to results reporting 

• Leads preparation of client-facing presentation slides summarizing campaign performance, optimizations, recommendations, wrap ups & the like 

• Onboards and trains Managers/Associates on account specifics, media buying platforms 

This position is a perfect fit for you if:

• ​Our Company values –Best Together, Impact-Obsessed, Excellence Expected, Evolve AlwaysandAccountability with an “I”– really speak to you.

• You are adaptable, resilient, and OK with adjusting your scope, responsibilities, and focus as we grow. When things change, so do we. We’re always evolving.

• You are proactive, driven, and resourceful with strong prioritization skills and a desire to dive into the data.

• You are highly organized self-starter, able to work independently and under tight deadlines.

What you should have:

• 5+ years of professional experience working in digital media as a campaign manager – while owning buying platform management, campaign management, optimization & digital media operations 

• 3+ years hands-on direct / experience managing direct sites / publisher buys

• Successful track record of taking on increasing levels of responsibility 

• Ability to multi-task and prioritize accordingly in a dynamic, fast-paced work environment 

• Experience with leading day-to-day meetings, statuses, calls 

• Experience in platform strategy and tactical recommendations 

• Experience with client communication & deliverables 

• Experience in healthcare industry (preferred buy not required) 

• Ability to identify, troubleshoot and effectively resolve issues 

• Excellent oral and written communication skills 

• Excellent analytical and critical thinking skills 

• Excellent mathematical skills 

• Excellent project management & time management skills 

• Thorough attention to detail 

• Proficiency in Microsoft Excel, PowerPoint & Word 

Pay Range: $85,000 - $105,000

This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on job-related, non-discriminatory factors including but not limited to work experience, skills, certifications, and geographical location. The Company reserves the right to modify this pay range at any time.