Account Executive - Mid Market, West Coast
•Thatch· 14h
💼 Sales⏰ Full-time⭐ Senior💰 $200k-300k🇺🇸 USA
14h ago
Redoxengine·9 days ago
This role is at the tip of the spear for Redox’s new business growth. The Senior SDR is responsible for generating and qualifying pipeline that fuels the Account Executive team and ultimately drives net new ARR for the company.
SDRs at Redox are not order-takers—they are strategic prospectors who deeply understand the healthcare interoperability landscape and can articulate the value of the Redox platform to technical and business buyers alike. As a Senior SDR, you will be expected to go beyond standard outbound sequences. You will research target accounts, build multi-threaded outreach strategies, and act as a trusted first point of contact for prospects exploring how Redox can transform their data workflows.
You will partner closely with Technical Account Executives and Marketing to ensure your pipeline efforts are tightly aligned to ICP (Ideal Customer Profile) and segment strategy. Your success will be measured by qualified meetings created, pipeline contribution, and conversion to opportunity.
Prospect and qualify new business opportunities through outbound outreach (email, phone, LinkedIn, and other channels) and inbound lead follow-up, with a focus on health tech vendors, health systems, payers, and EHR partners. Leverage AI-powered sequencing and prospecting tools to scale quality outreach without sacrificing personalization.
Use AI tools to rapidly synthesize account intelligence — including EHR environment, recent funding, hiring signals, news, and product announcements — and translate that research into highly personalized, contextually relevant outreach at scale.
Leverage AI writing and personalization tools (e.g., Claude, Clay) to draft, test, and optimize outbound messaging across channels. Use AI-generated drafts as a starting point, then apply your healthcare domain knowledge to ensure accuracy, authenticity, and resonance with technical and clinical buyers.
Monitor and act on intent signals — job postings, tech stack changes, regulatory activity, conference attendance, and EHR migrations — using AI-enriched data platforms to prioritize and time outreach for maximum relevance.
Build relationships across multiple stakeholders at target accounts (technical, clinical, and business personas) to drive broader awareness and increase meeting conversion rates.
Collaborate closely with assigned Account Executives to align on territory strategy, prioritize accounts, and ensure seamless handoff of qualified opportunities. Share AI-powered account research and insights to strengthen joint planning.
Maintain accurate and up-to-date records of all prospect interactions, sequences, and pipeline activity in Salesforce. Use AI tools to assist with CRM updates, activity logging, and data enrichment to reduce administrative burden and keep data clean.
Share field intelligence on prospect objections, competitive dynamics, and market trends with Sales leadership, Marketing, and Product. Use AI tools to identify patterns across outreach performance and surface insights that sharpen Redox’s go-to-market approach.
As a Senior SDR, help elevate the team’s use of AI tools by sharing playbooks, prompt frameworks, and best practices. Model what it looks like to use AI responsibly and effectively in a healthcare sales context.
2–4+ years of outbound sales development experience, ideally in a SaaS or health-tech environment, with a proven track record of meeting or exceeding quota.
Familiarity with the healthcare technology landscape, including EHR systems, interoperability standards (HL7, FHIR), and common pain points faced by health tech vendors and health systems.
Hands-on experience using AI tools in a sales development workflow. This includes AI-assisted writing and personalization (e.g., ChatGPT, Claude), data enrichment and research platforms and intent signal tools. Ability to apply AI output critically — knowing when to use it, when to edit it, and when to set it aside.
Demonstrated ability to build and execute multi-channel outbound sequences that generate qualified pipeline. Comfort with high-volume outreach alongside thoughtful personalization, including AI-assisted personalization at scale.
Strong written and verbal communication skills, with the ability to clearly articulate the Redox value proposition to both technical and business audiences. Able to produce compelling, human-sounding outreach even when using AI as a starting point.
Understanding of pipeline metrics, conversion rates, and the SDR’s role within the broader revenue engine. Ability to prioritize efforts against pipeline contribution targets.
A demonstrated commitment to continuous improvement — receptive to feedback, proactive in developing new skills, and genuinely curious about both healthcare data and the evolving AI tooling landscape.
Experience prospecting into health tech accounts.
Familiarity with interoperability concepts (FHIR APIs, TEFCA, 21st Century Cures Act).
Prior experience in a Senior or Lead SDR capacity with mentorship responsibilities.
Experience building AI-assisted prospecting workflows or SDR playbooks that others can replicate.
Salesforce (required)
LinkedIn Sales Navigator (required)
GSuite (required)
AI writing/personalization tools — e.g., Claude, ChatGPT (required)
Gong or Chorus (required)
Hubspot (preferred)