This role is for one of the Weekday's clients
Min Experience: 2 years
Location: remote
JobType: full-time
The Advertising Solutions Associate is responsible for tracking, analyzing, and reporting the performance of advertising campaigns across digital platforms. This role ensures accurate campaign documentation, performance measurement, and insight-driven reporting that supports sales effectiveness and delivers clear value to advertising partners.
Requirements
Key Responsibilities
Campaign Tracking & Management
- Document campaign deliverables, formats, timelines, and placements within tracking systems
- Maintain and monitor the advertising inventory calendar to track booked vs. executed campaigns
- Collect and organize campaign execution proof, including screenshots, live links, and placement evidence
Performance Measurement & Reporting
- Track key performance metrics such as impressions, clicks, engagement, and sales uplift (where applicable)
- Prepare structured post-campaign reports with KPIs, visuals, delivery summaries, and insights for advertisers
- Generate weekly and monthly internal reports comparing planned vs. executed campaigns
- Provide actionable insights and optimization recommendations based on campaign performance
Sales Enablement
- Support the sales team with performance data, insights, and ROI-focused reports
- Assist in sales pitches, renewals, and upsell conversations using data-backed learnings
Process Improvement & Optimization
- Standardize campaign tracking frameworks, reporting templates, and dashboards
- Maintain organized reporting archives for benchmarking and future reference
- Support competitive and market analysis to inform advertising and sales strategies
Success Metrics (KPIs)
- Timely Reporting: Percentage of post-campaign reports delivered within 5 working days
- Reporting Accuracy: Percentage of campaigns with complete and accurate performance documentation
- Insights Delivered: Average number of actionable recommendations per campaign
- Inventory Accuracy: Accuracy of booked vs. executed advertising placements