Join A Place for Mom as a Regional Director of Outside Sales where you will lead a remote team of Healthcare Account Executives (HCAEs). HCAEs are in-field sales representatives responsible for building, nurturing, and working with healthcare facilities such as hospitals and skilled nursing facilities to support families that are being discharged but need more care at home or have to move into a senior living community. Our HCAEs work with families, in partnership with our dedicated Senior Living Advisors, to find the right senior living communities or home care providers to serve each family’s needs. As Regional Director, you will develop a plan for your HCAEs to deliver on the company’s growth objectives, coaching and supporting them to be successful in growing the volume of referrals from their book of healthcare accounts. This role requires a combination of analytical and sales skills, a commitment to delivering a seamless consumer experience, and the ability to work cross functionally with other divisions within our organization to help the most families find the care they need.

Job responsibilities

• Lead, manage, and develop a high performing, results-driven sales team via recruitment, training, coaching, and motivating

• Provide strong, dynamic leadership that mentors, develops, and guides team members to efficiently grow each account and drive the most referrals, move-ins, and new clients to our community and agency customers

• Train, mentor and manage team on how to support families being discharged by understanding each family’s unique needs and working with Senior Living Advisors to refer to the appropriate providers

• Partner with teams across the business to roll out new initiatives, pilots, or processes (e.g., account scoring, CRM changes) to your territory to enhance team productivity

• Manage performance of the team to maximize outcomes

• Achieve and exceed sales goals monthly to achieve company goals

• Prepare and report on market performance to Senior Leadership as required

• Occasional travel required for Divisional and Company sales meetings

• Complete customer experience calls monthly for each team member to ensure customer satisfaction and solve any potential service recovery issues

• The position will require a flexible work schedule between the hours of 8am and 8pm, with night and weekend call requirements and ~75% of time in-field (regional travel) with your team

Qualifications

• Three or more years of successful experience as an individual contributor in a sales or account management role

• Three or more years of experience successfully leading a sales team to exceed quota

• Track record of developing new sales talent into top performers and demonstrated ability of managing seasoned sales talent to maximize their performance

• Ability to solve personnel issues both timely and professionally

• Promotes a positive and energetic sales atmosphere with the team

• Ability to deliver results, while working in a highly independent environment

• Availability to travel weekly throughout your territory to work with your Healthcare Account Executives in the field.

• Collaborative approach to working with other departments or business functions, with focus on achieving shared goals

• Experience in change management and innovation. Thrives in a fast-paced, change infused, demanding environment with a willingness to roll up your sleeves, test new processes or approaches, and get the job done

• Strong communication skills with both internal and external stakeholders at all levels

• Effective time management skills

• Strong computer skills, including Word and Excel. Access to a designated home office space, allowing for privacy during working hours, as well as a high speed internet connection

Compensation

• Base Salary: $100,000-$150,000

• On Target Earnings (First Year): $150,000 - $200,000

• Benefits:

  • 401(k) plus match

  • Dental insurance

  • Health insurance

  • Vision Insurance

  • Paid Time Off

    
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About A Place for Mom

A Place for Mom is the leading platform guiding families through every stage of the aging journey. Together, we simplify the senior care search with free, personalized support — connecting caregivers and their loved ones to vetted providers from our network of 15,000+ senior living communities and home care agencies.

Since 2000, our teams have helped millions of families find care that fits their needs. Behind every referral and resource is a shared goal: to help families focus on what matters most — their love for each other.

We’re proud to be a mission-driven company where every role contributes to improving lives. Caring isn’t just a core value — it’s who we are. Whether you’re supporting families directly or driving innovation behind the scenes, your work at A Place for Mom makes a real difference.

Our employees live the company values every day:

• Mission Over Me: We find purpose in helping caregivers and their senior loved ones while approaching our work with empathy.

• Do Hard Things: We are energized by solving challenging problems and see it as an opportunity to grow.

• Drive Outcomes as a Team: We each own the outcome but can only achieve it as a team.

• Win The Right Way: We see organizational integrity as the foundation for how we operate.

• Embrace Change: We innovate and constantly evolve.

Additional Information:

A Place for Mom has recently become aware of the fraudulent use of our name on job postings and via recruiting emails that are illegitimate and not in any way associated with us. APFM will never ask you to provide sensitive personal information as part of the recruiting process, such as your social security number; send you any unsolicited job offers or employment contracts; require any fees, payments, or access to financial accounts; and/or extend an offer without conducting an interview.

If you suspect you are being scammed or have been scammed online, you may report the crime to the Federal Bureau of Investigation and obtain more information regarding online scams at the Federal Trade Commission.

All your information will be kept confidential according to EEO guidelines.

A Place for Mom uses E-Verify to confirm the employment eligibility of all newly hired employees. To learn more about E-Verify, including your rights and responsibilities, please visit www.dhs.gov/E-Verify.