This position is posted by Jobgether on behalf of a partner company. We are currently looking for a CRM Analyst in Brazil.
This role sits within a fast-growing CRM team that supports high-impact digital marketing operations for leading national and international e-commerce clients. You will be part of a dynamic environment where data, creativity, and technology come together to build personalized customer journeys across multiple channels. The position focuses on hands-on execution within a CRM platform, combining technical implementation, campaign management, and performance analysis. You will work closely with a CRM manager and client stakeholders to translate strategic needs into effective lifecycle communication. The role involves continuous optimization of campaigns based on data insights and behavioral analysis. It is an excellent opportunity for someone who enjoys working at the intersection of marketing automation, data-driven decision-making, and customer engagement.
Accountabilities:
- Operate and manage a CRM platform (Insider), including campaign setup across email, SMS, push notifications, and WhatsApp.
- Build, edit, and maintain responsive HTML email templates ensuring proper rendering and usability across devices.
- Create and manage audience segmentation, contact lists, and customer databases based on behavioral and transactional data.
- Develop, schedule, and monitor automated communication flows, including lifecycle journeys and trigger-based campaigns.
- Analyze campaign performance using KPIs such as open rate, click-through rate, conversion rate, and revenue impact.
- Translate performance data into actionable insights and recommendations for continuous campaign optimization.
- Support strategic planning alongside a CRM manager and client stakeholders, contributing to communication strategy improvements.
Requirements:
- Experience operating CRM platforms, preferably Insider or similar marketing automation tools.
- Strong knowledge of HTML for email development and responsive template creation.
- Familiarity with Google Analytics and Google Workspace tools (Sheets, Docs, Slides).
- Experience analyzing CRM campaign performance and interpreting operational and business KPIs.
- Understanding of inbound marketing strategies and automated communication flows across multiple channels.
- Ability to manage data-driven segmentation and personalization using platform variables.
- Strong analytical mindset, attention to detail, and ability to work collaboratively in a fast-paced environment.
- Nice to have: experience with Insider platform, basic programming knowledge, English proficiency (advanced or fluent), and CRM-related certifications.
Benefits:
- Flexible working hours and remote-friendly environment.
- Meal and food allowance via flexible card system.
- Health and dental insurance coverage.
- Home office assistance provided monthly.
- Childcare support for eligible employees.
- Access to wellness, fitness, and mental health platforms.
- Paid parental leave policies.
- Birthday day off without salary deductions.
- Partnerships with educational institutions and professional development programs.
- Additional social, financial, legal, and psychological support resources.
- Employee wellbeing and community engagement initiatives.
How Jobgether works:
We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team.
We appreciate your interest and wish you the best!
Data Privacy Notice: By submitting your application, you acknowledge that Jobgether will process your personal data to evaluate your candidacy and share relevant information with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws (including GDPR). You may exercise your rights (access, rectification, erasure, objection) at any time.
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