Affinity is a division of Match Group that builds and scales some of our fastest-growing dating and social products. Every month, millions of users come to Affinity apps like BLK, Chispa, Yuzu, Upward, and Salams to form meaningful connections rooted in shared community and values.
We’re looking for a Product Manager to help drive growth across our Affinity portfolio, with a strong focus on improving growth through experimentation, iteration, and close cross-functional collaboration. This role is ideal for a PM who loves digging into funnels, learning from data, and shipping impactful improvements quickly.
When it comes to dating, the connection starts online, but the real magic happens once you meet in real life (IRL). We think the same is true for creating the best platforms, so we work together IRL in our Dallas, TX office 3 days/week.
How you’ll make an impact:
- Drive Growth Outcomes: You’ll help own and move a key growth metric (e.g. activation, engagement, retention, or conversion) by identifying opportunities in the user journey, forming hypotheses, and testing solutions through rapid experimentation.
- Execution & Experimentation: Partner closely with Engineering, Design, Analytics, and User Research to scope, ship, and iterate on growth initiatives. You’ll run experiments end-to-end, from defining success metrics, to analyzing results and applying learnings.
- Product Planning & Prioritization: Contribute to the product roadmap by helping prioritize high-impact initiatives based on data, user insights, and business goals. You’ll balance short-term wins with longer-term bets, always with a clear view of expected impact.
- Data-Informed Decision Making: Work closely with Analytics to monitor performance, understand tradeoffs, and inform decisions. You’re comfortable diving into dashboards, asking the right questions, and using insights to refine direction.
- Cross-Functional Collaboration: Collaborate with partners across Design, Engineering, Marketing, User Research, and Trust & Safety to ensure solutions are user-centric, scalable, and aligned with Affinity’s broader goals.
We could be a match if:
- You have 3+ years of experience in product management, ideally in a consumer or growth-oriented product environment.
- You’ve worked on growth, engagement, or funnel optimization problems, and are excited by moving metrics through iteration and experimentation.
- You’re comfortable breaking down ambiguous problems into testable hypotheses and learning quickly from results.
- You can prioritize effectively, focusing on the highest-impact opportunities rather than spreading yourself too thin.
- You communicate clearly and concisely with cross-functional partners and are able to align teams around shared goals.
- You enjoy being hands-on (writing product requirements, partnering closely with engineers and designers, and seeing work through to launch and iteration.)
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Why Match Group?
Our mission is simple – to help people find love and happiness! We love our employees too and understand the importance of all life's milestones. Here are some of the benefits we are proud to offer:
Mind & Body – Medical, mental health, and wellness benefits to support your overall health and well-being
Financial Wellness – Competitive compensation, 100% employer match on 401k contributions up to 10% (cap at $10,000), as well as an employee stock purchase program to help you feel supported in your financial security
Unplug – Generous PTO and 14 paid holidays so you can unplug
Career – Annual training allowance for professional development and ERG membership opportunities and events so you feel connected and empowered in your work
Family – Families come in all shapes and sizes so we offer 20 weeks of 100% paid parental leave, fertility, adoption, and child care resources, as well as pet insurance and discounts
Company Gatherings – We host company events where our employees get to know each other and build a sense of connection and belonging!
We are proud to be an equal opportunity employer and we value the rich dynamics that diversity brings to our company. We do not discriminate on the basis of race, religion, color, creed, national origin, ancestry, disability, marital status, age, sexual orientation, sex (including pregnancy and sexual harassment), gender identity or expression, uniformed service or veteran status, genetic information, or any other legally protected characteristic. Period.
If you require a reasonable accommodation to participate in the hiring process — such as during pre-employment testing or interviews — please indicate this by selecting “Yes” in the accommodation request field. We’ll reach out to discuss your needs if you're selected for the interview stage.
#Affinity
