PrescriberPoint·about 11 hours ago
Hello! While we love outliers, we expect you to have the following baseline experiences to apply: successes in marketing to HCPs and Pharmaceutical Brands; institutional and specialty pharmacy exposure is a visceral plus, as is having digital agency prowess. Must be AI fluent. Strongly suggest reviewing the entire JD before making the decision to give us the gift of your time.
Cover letters are welcome, appreciated, and reviewed by a human.
Must be U.S. based; 100% remote with occasional in-person appearances; sadly we can’t support Visas.
PrescriberPoint is Series A healthtech, funded by Lilly, Pfizer, Adobe, and MasterCard, on a mission to make the prescription journey painless for healthcare providers (HCPs) and patients through an end-to-end solution. Our platform powers 35,000+ pharmaceutical microsites and prescribing tools, including a powerful agentic prior authorization product, generating 500,000+ HCP visits monthly, primarily through sophisticated digital marketing campaigns.
About the Role
We're seeking a strategic and very hands-on VP of Marketing, reporting directly to the CEO, to scale and lead our marketing function across two critical pillars: our Digital Agency and Corporate Marketing. This is a foundational leadership role perfect for someone who thrives in early-stage environments and wants to shape marketing from the ground up in the healthtech space.
Digital Agency
You'll provide strategic leadership and hands-on experience to our internal digital agency that serves pharmaceutical clients (HCPs) and related products and markets. This means inspiring and leading the delivery of integrated, cutting-edge digital marketing campaigns that promote our comprehensive platform and powerful prescribing tools to HCPs. Working with the Agency’s Director, you’ll partner closely with Sales and Customer Success to ensure alignment of expectations and consistent delivery against SLAs, manage client onboarding processes, and collaborate with pharmaceutical MLR (Medical, Legal, Regulatory) teams to de-risk marketing content. As a trusted advisor to clients, you'll translate their objectives into actionable marketing programs while maintaining relentless focus on ROAS. You’ll also collaborate with internal Sales, Business Development, Product, and Data Analytics teams to continually evolve digital marketing strategies spanning the full funnel from awareness-building to target identifiability and conversion.
Corporate Marketing
Build our brand and awareness throughout our ecosystem, which includes HCPs, manufacturers, institutions, specialty pharmacies, and the investment community through strategic conference participation, educational webinars, social media engagement, and coordination of a PR contractor. You'll drive high-quality MQL generation that converts into partnership opportunities and sales conversations.
Strategic Leadership & Innovation
Performance & Analytics
Compliance & Governance
Team Development & Leadership
Operations & Reporting
Education & Experience
Palpable prowess in corporate marketing/brand buildingHas fearlessly pursued ideas to their conclusionUses AI in current workflows and has a track record of team adoption Proven track record of building cohesive, high-performing teams across varied experience levels, from early-career contributors through senior managers. Skilled at meeting people where they are: hands-on coaching for those still building core craft, stretch opportunities for those ready to lead, and the candid feedback that helps both grow.Experience working with/for agencies is strongly preferredExperience working for an early-stage healthtech is strongly preferred
Technical & Domain Expertise
Leadership & Interpersonal Skills
This isn't a role where you'll inherit established teams and playbooks. You'll be building the marketing function at a critical inflection point for our company. You'll have autonomy, direct access to leadership, and the opportunity to make decisions that materially impact our trajectory. If you're energized by early-stage dynamics and want ownership over outcomes, not just outputs, this role offers that opportunity.
Comp: Base 230-260k (depending on location and experience) + 20% bonus + equity
So, why (on earth!) would you want to leave what you’re doing and join us?
Beliefs:
PrescriberPoint is an equal opportunity employer that is committed to inclusion and diversity. We take affirmative action to ensure equal opportunity for all applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, status as a qualified individual with a disability, veteran status, or other legally protected characteristics.