About the Team
At Trendyol Tech, our mission is to create a positive impact in our ecosystem by enabling commerce through technology.
We solve complex problems with data, creativity, and agility — always driven by real outcomes. With a culture built on learning, collaboration, and ownership, we grow together while building what’s next.
About the Role
As a CRM Analyst, you’ll manage and optimize multi-channel communications, segment users for maximum impact, and run data-driven experiments to boost engagement and revenue. Leveraging analytics and automation, you’ll streamline processes, monitor KPIs, and translate insights into actionable CRM strategies.
Designing the future of fintech at Trendyol. From digital wallets to smart credit systems, we build scalable financial solutions that empower millions of users across our global ecosystem.
Responsibilities
- Design segmentation for many different business parties (customer, seller, influencer, cargo company etc.),
- Define business rules for each segment and set targets with business owners,
- Create and optimize journeys for each segment and feature to meet the business KPI's,
- Work with the product team to improve any business process for onboarding or engagement of each segment,
- Work with the business owners to design and execute growth opportunities for each segment,
- Automate tracking and communication of any feature for any segment.
Expected Qualifications
- Bachelor's or Master’s Degree from a reputable university preferably in Computer Science, Management Information Systems or Industrial Engineering,
- 5+ years of experience in data analysis, project & product management,
- Marketing automation tools are a plus,
- Coding skills – ability to code in one or more languages (SQL, Python),
- Communication Skills - Excited to work with different functions within company, creative problem solver who thrives with ambiguity,
- Familiar with digital analytics tools (ie Google Analytics, Adjust) and visualisation tools (Looker, Qlikview etc.),
- Strong analytical skills and experience of working with large volumes of data,
- Enjoys the challenge of simplifying complex data, processes, and concepts to highlight key insights and guide decision making,
- A genuine interest in digital disciplines and stay up to date on trends,
- Excellent written and verbal communication skills in English,
What We Offer
- Hybrid working model with flexibility: a schedule that helps you find the right balance between flexibility and team bonding, including work-from-abroad opportunities and a summer working model.
- Customisable FlexBenefits budget: Adjust your daily meal allowance, choose your health insurance package (and extend it to your spouse or children), and pick from additional benefits like fuel support or Trendyol shopping credits.
- Well-being support: Access to location-based in-house doctors, as well as psychologist and dietitian support, and HPV vaccination provision.
- Personalised training allowance and learning opportunities: Use your annual budget for any training or conference of your choice, explore our Learning Management System (LMS) anytime, and join in-person learning sessions offered throughout the year.
- Responsibility from day one: Take full ownership from the start in a culture where every voice is heard and valued.
- A diverse, international team: Collaborate with global peers across our offices in Berlin, Amsterdam, Dubai, and beyond, in a startup-spirited and collaborative environment.
- Opportunities to grow with the best: Tackle meaningful challenges, develop through hands-on experience, and grow with the support of expert guidance and global mentoring.
- Meaningful connections beyond tasks: Be part of team rituals, events, and social activities that help us stay connected and inspired.
Take the Next Step
If this role excites you, apply today, we look forward to taking the next step with you.
