Are you seeking an exciting and fulfilling new opportunity? Join our dynamic team at WEP Clinical, where your contributions will play a key role in driving impactful solutions and improving outcomes for clients and patients. We encourage innovation and collaboration, challenging our team to bring forward ideas that make a real difference. Be part of a mission-driven organisation dedicated to advancing clinical research and transforming lives.
Role Objectives:
The WEP Clinical Website & SEO Manager is responsible for owning, optimizing, and growing WEP Clinical’s website, it is visually compelling, user-friendly, and highly discoverable across search engines and AI-powered search experiences. This role leads website performance, SEO strategy, and ongoing optimization, acting as the internal subject matter expert for all website-related initiatives. The Website & SEO Manager works closely with the Senior Marketing Manager and the wider commercial team to support brand visibility, lead generation, and business growth.
The Ideal Candidate:
- Data-driven
- Creative
- Detail Oriented
- Accountable
What You'll Do:
- Own the end-to-end management of WEP Clinical’s website, including information architecture, content, performance, UX, and ongoing optimization.
- Maintain, update, and govern website content using WordPress, ensuring accuracy, consistency, responsiveness, and alignment with brand guidelines and healthcare industry standards.
- Plan and execute a strategic roadmap of website improvements across navigation, page layouts, visuals, content structure, and technical performance.
- Lead the visual design and user experience of the website, designing page layouts, landing pages, and visual components (e.g., hero sections, imagery, icons) that reflect a professional, modern brand.
- Ensure website content is clear, scannable, and conversion-focused, with strong messaging, logical hierarchy, and effective calls to action across all pages.
- Coordinate with external developers and contractors to deliver complex technical updates, enhancements, and integrations as required.
- Lead keyword, topic, and competitor research aligned to WEP’s services and therapeutic focus areas, leveraging SEO platforms such as Semrush.
- Implement and manage on-page and technical SEO best practices, including metadata, internal linking, structured data, site architecture, page speed, crawlability, redirects, and XML sitemaps.
- Collaborate with marketing and content teams to plan, structure, and optimize content for performance across traditional search engines and AI-powered search experiences.
- Set up, maintain, and monitor analytics and tracking tools (e.g., GA4, Google Search Console), defining and tracking key performance metrics including traffic, engagement, conversions, and bounce rates.
- Analyze performance data, conduct A/B or multivariate testing on key pages and elements, and deliver actionable insights and regular reporting against agreed targets.
- Partner closely with Marketing, Business Development, and Service Line Leads to translate commercial and campaign objectives into effective web pages, landing experiences, and event or campaign support.
What You'll Need:
- 3-5+ years’ experience managing and optimizing websites in an in-house or agency environment
- Hands-on experience with WordPress CMS
- Strong understanding of on-page SEO and how search engines evaluate content
- Practical experience using Semrush or similar SEO platforms
- Strong visual design and UX sensibility, with experience applying brand guidelines to web layouts
- Ability to interpret analytics data (e.g. GA4, Google Search Console) and translate insights into actions
- Comfortable writing or editing website copy, including headlines, CTAs, and page structure
- Sufficient technical literacy to work with HTML/CSS, manage plugins, and collaborate effectively with developers
- Experience in B2B, healthcare, life sciences, biotech, CRO, or pharmaceutical environments preferred
What We Offer:
Private healthcare insurance
Long-term illness Cover
Death in service cover
Salary sacrifice pension
Annual leave
Paid maternity & paternity leave
Volunteer day
What sets us apart:
WEP Clinical partners with sponsors to help patients and physicians gain early access to medicines when no other treatment options are available. WEP Clinical has over 15 years of experience distributing products to more than 120 countries worldwide, addressing unmet patient needs.
We're Committed to Our Team:
WEP has many initiatives to encourage wellness, growth, development, and team relationships. Check out our LinkedIn Life Page to learn more about our team events and all that we do to support our employees.
We're Committed to DEI:
At WEP Clinical, acceptance, recognition, and engagement are the core values of our DEI. We are committed to providing employees with opportunities for personal and professional growth and success, embracing the unique identities of all individuals.
Our services include:
Access Programs
Clinical Trial Services
Patient Site Solutions
Clinical Trial Supply
Market Access and Commercialisation
WEP Clinical is a smoke-free, drug-free, and alcohol-free work environment.
WEP Clinical is an equal-opportunity employer. WEP Clinical does not unlawfully discriminate against employees or applicants for employment based on an individual's race, colour, religion, creed, sex, sexual orientation, gender identity or expression, national origin, genetic information, age, disability, marital status, veteran status or any other status protected by applicable law. This policy applies to all terms, conditions, and privileges of employment, including recruitment, hiring, placement, compensation, promotion, discipline, and termination of employment. WEP Clinical will make reasonable accommodation for qualified individuals with known disabilities, in accordance with applicable law.
