QIMA is transforming its marketing organization into a modern, high-performing growth engine, with performance
marketing, data, and scalability at its core.
In this context, we are looking for a Paid Acquisition Manager to optimize, run, and evolve QIMA’s paid acquisition
engine at a global level.
This role is critical to QIMA’s growth engine. You will be accountable for pipeline contribution, cost efficiency, and
conversion performance, while ensuring paid media is tightly aligned with Go to Market plays, ABM initiatives, and
business priorities. We’re looking for someone who is comfortable operating end‑to‑end. From strategy and experimentation to performance analysis and investment decisions.
If you enjoy combining strategy with hands‑on execution, and care about real business outcomes (not just clicks), this role is for you.
Key Responsibilities:
- Define QIMA’s central paid acquisition strategy, collaborating with divisional marketing leads to tailor it locally and support execution and continuous optimization.
- Own paid acquisition performance across Google Ads, LinkedIn Ads and Meta Ads, from demand capture to demand creation.
- Lead continuous optimization by applying best practices, running structured test‑and‑learn programs, promoting innovation, and spreading knowledge across divisions.
- Optimize cost per lead, conversion rates, and pipeline contribution across divisions and services
- Partner with Product Marketing and Divisional Marketing Team on campaign messaging, positioning, and ABM campaign.
- Manage budget allocation by ROI, service, and division.
- Partner with Analytics & Attribution Lead to develop performance dashboards and insights to support monthly
- Growth Reviews and scale/stop decisions.
- Prepare annual paid media strategy, budget forecasts, and investment recommendations.
- Leverage AI and automation to increase testing velocity and performance efficiency
To succeed in this role, you should have:
- Strong analytical skills and performance-driven mindset.
- Proven ability to optimize business outcomes (SQLs, pipeline, ROI), not just clicks.
- Ability to operate end-to-end, from strategy definition to hands-on execution.
- Proven ability to work in international, matrixed organizations.
- Fluency in English.
Education & Experience:
- Strong experience managing B2B paid media at scale, especially Google Ads and LinkedIn Ads.
- Background in an agency or inbound‑focused B2B SaaS organization with multi markets and products.
- Experience or working knowledge in SEO is a strong plus.
- Experience in building or actively using AI agents is a strong plus
